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New Protein Bar Shape

You may have noticed that our protein bars have changed shape and have new packaging and boxes. 

Here is a video explaining the changes:

The new protein bar shape is thinner and longer...

Not to worry! Each bar is still the same volume of 60g, as before, and all of our protein bars are still plant based (vegan), gluten free, non-gmo, and free of dairy, and soy. None of the nutritional values or recipes have change. 

We decided to go for a more simplified look of our packaging with less text and less space inside the wrapper. The result is what you are now seeing as the changes. We were also able to make the boxes smaller, which saves paper. Rest assured, the volume of a box of bars is exactly the same as before...12 bars at 60g per bar. 

Here is a photo of the new bar shape at 60g.

Here is a photo of the new bar compared to the old bar shape...same weight of 60g each.


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  • Dale Buchanan